Elon, North Carolina|Thursday, January 26, 2017
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College Consumer: Valentines Day 

Valentine’s Day is one of the most romantic days in the year, but it’s also one of the most expensive.

On average, the National Retail Federation says Americans celebrating the holiday spend, on average, just under $150. This is a tough pill to swallow for those of us that struggle between wanting to be a caring partner or friend while also staying inside our budget.

Often times the most expensive part of the night ends up being the gift. Commercials often depict jewelry as a go-to gift, but his simply is not an option for most college students. Don’t knock Target or CVS. Stuffed animals, candy, chocolate-all the “essentials” can be found in one place-department stores. There is no luxury brand when it comes to these small gifts, and in the end it’s really the thought behind giving a gift that counts.

The average stuffed animal can cost anywhere from ten to fifty dollars, depending on the size. If size doesn’t matter then you’re in the clear, otherwise it would be in your best interest to leave some room in the budget for this one.

Candy comes in many different shapes, sizes, and flavors, but the prices are typically similar. The classic heart-shaped box of chocolates are relatively affordable and shouldn’t run you more than fifteen dollars. Most stores will also sell pre-packaged candy gift baskets that vary in price.

One of the best gifts you can give someone on Valentine’s Day is a good card. If you’re still at the department store then you can pick one up there, but making a handmade and heartfelt card is a home run every time. If you’re not the best with words, then you can print out a picture of you with your sweetheart with a nice note on the back and put it in the card.

Finally, Valentines Day dinner. If you don’t have a car, stay-in dinners can really help show your romantic side. Cook some food, Get some fake-dorm friendly candles, and set the mood right. If you’re really trying to surprise your valentine. Gamble on a wild-card night. Take your date to dinner and a show. Elon students are performing the Vagina Monologues on Sunday and it’s only $5. This might catch your date off guard, but it’s funny, thoughtful, and cheap!


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